How to Win in the "New Retail Normal" - Delivering Consumer Engagement and Profitability across Curbside and Omnichannel
To understand the changes which are already appearing and are bound to appear in a post-Covid retail scenario, Applexus conducted a Webinar, “Winning in the New Retail Normal”, on 7th July 2020, where industry stalwarts, Oliver Stocks, Chris Couch and Nittu Thomas gave their unique and expert views on the problems the market currently faces and how best to tackle the situation.
Areas explored in the Webinar:
- The shift in retail consumer expectations post COVID-19
- What are market leaders and innovative players doing? Who are the likely winners and losers?
- How can brick-and-mortar retailers compete and win by leveraging their stores as a strategic asset?
- SAP + Applexus’ SimpleRetail Solution – Profitable and Scalable
Presenters:
Oliver Stocks
VP - Customer Success Group - Consumer Industries, SAP
Chris Couch
General Manager - Retail Solutions, Applexus
Nittu Thomas
Chief Operating Officer, Applexus
As the world moves to a new normal, consumers are predicted to move from traditional in-store shopping to curbside, home delivery and a contact-less in-store experience. In the past, engagement across these channels was not a top priority for many retailers due to disconnected systems, leading to insufficient ROI on digital channels. This has now changed, and we are now ready to tackle the problem.
Do reach out to us to know more about what Applexus has in store for you to help normalize your experience into the new retail normal.