Skip to main content

Assortment Optimization

Assortment Optimization

Improved customer satisfaction, sales, and profitability through fact-based assortment decisions.

Assortment Optimization

To make informed decisions about their category selection, companies require accurate and detailed data-driven insights into how consumers shop and make purchasing decisions. They must be able to determine which categories are under-or overrepresented, which are the most profitable, and the best strategy to rebalance the category portfolio to maximize sales. Tailored and demand-based assortment optimization provides businesses with the in-depth data and analysis they need to improve their category assortment and increase sales.

Assortment Optimization in Retail

What to expect

  • Report assortment performance
  • Sales and profitability analytics
  • Assortment performance trends
  • Product mix recommendations
  • Identify assortment gaps

What you can achieve

Simplified Supply Chain
Simplified Supply Chain

With a growing number of SKUs, supply chain efficacy gets affected and it becomes increasingly complex. By understanding assortment’s performance trends and seasonal variations, strategic listing and delisting of items can simplify the supply chain.

Improved Profit Margin
Improved Profit Margin

Insights into assortment sales and profitability analytics by product, customers, and stores help devise an optimal product mix. You can improve your profit margin with a specific focus on promotional investments for the products that matter and provide a localized product mix.

Effective Procurement
Effective Procurement

As you gain more understanding of your optimized assortment, you gain more insights into the relative importance of your suppliers. Also, you gather knowledge about how new products fit within your current assortment and its impact. This helps in driving better negotiations with your suppliers.

Solving Your Problems

Affinity/Market Basket Analysis

Understanding customer purchasing patterns through analysis of how products are purchased together

Labor Optimization

Labor productivity analytics focusedd on optimizing labor allocation to meet customer service levels

Market/Competitor Intelligence

Insights on market product and customer trends and how Ingles is performing compared to the industry

Supplier Management Scorecard

Consolidated holistic view to supplier performance, including metrics on vendor fulfillment performance, sales, profitability, inventory performance and product quality issues

Price Optimization Solution

A comprehensive solution that leverages pricing strategies, rules and statistical modeling to recommend optimal regular prices

Loss Prevention

Systematic insights that highlight loss trends and patterns and identify processes, products, vendors and associates that result in high losses

Assortment Optimization

Insights into assortment gaps (both across products and across stores), underperforming products and underserved customer needs.

Crisis Command Center

Navigate the business impact of any crisis with proactive response strategies to key risks related to Supply Chain, Sales, Finance and Workforce

Intelligent Customer Insights

Increase customer loyalty, minimize customer churn and drive more value from existing relationships

Intelligent Workforce Insights

Data driven actionable insights on workforce composition, recruiting, retention, diversity, turnover and Workforce ROI

Got Questions?
Get in Touch with our Experts.